The Salon Growth Shop

Every Resource, In One Place.

Checklists, diagnostics, working templates, and direct access — the exact system behind The Perfect Blend, Collective Hair, and Hair Repair Club, broken into the pieces you can use today.

All prices include VAT.

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The Salon Playbook 1: Procurement and Inventory
Playbook 1

Procurement & Inventory

Par levels, backbar turnover, the leaks nobody's watching.

AED 75
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The Salon Playbook 2: Operations
Playbook 2

Operations

The systems that stop a salon failing in the gap between departments.

AED 75
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The Salon Playbook 2: Operations (UAE Version)
Playbook 2 — UAE Version

Operations (UAE Version)

Booking discipline, chair utilisation, opening/closing, and UAE hygiene compliance built in.

AED 75
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The Salon Playbook 3: Marketing
Playbook 3

Marketing

The 7 levers, in order, before you touch a discount code.

AED 75
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The Salon Playbook 4: Finance
Playbook 4

Finance

The 7-check framework: turnover, COGS, gross margin, payroll%, occupancy%, net margin, cash reality.

AED 75
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The Salon Playbook 4: Finance (UAE Version)
Playbook 4 — UAE Version

Finance (UAE Version)

P&L, payroll, and UAE compliance, overhead, margins, break-even pricing, cash flow.

AED 75
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The Salon Playbook 5: Digital Marketing
Playbook 5

Digital & Influencer Marketing

Building a presence that sells without posting every day.

AED 75
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The Salon Playbook 5: Digital Marketing (UAE Version)
Playbook 5 — UAE Version

Digital & Influencer Marketing (UAE Version)

Content, UGC, paid social — plus the new UAE influencer compliance rules most salons don't know exist yet.

AED 75
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The Salon Playbook 6: Branding
Playbook 6

Branding

Positioning that lets you charge what you're worth.

AED 75
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The Staff Hiring, Contracts & End-of-Service Playbook (UAE Edition)
Staffing Playbook — UAE Edition

Staff Hiring, Contracts & End-of-Service

Hire right, contract right, and settle right — the full UAE gratuity formula, worked through, plus a final settlement checklist.

AED 75
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Opening Your First Salon
Standalone Playbook

Opening Your First Salon

Everything from the decision itself through opening week — funding, licensing, your first site, your founding team. Built for someone who hasn't done this before.

AED 89
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The New Location Playbook
Standalone Playbook

The New Location Playbook

Everything between "we're opening a second location" and opening day — site selection, licensing, hiring, and the first 90 days. Built from five real openings.

AED 89
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The 60-Second Deposit Policy Script
Word-For-Word Script

The 60-Second Deposit Policy Script

Word-for-word scripts for booking, pushback, and no-show — for the front desk moment your policy either becomes real or stays theoretical.

AED 29
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The 3 Numbers That Predict A Bad Month
Early-Warning Guide

The 3 Numbers That Predict A Bad Month

Three leading indicators that give you 2-3 weeks' warning before a slow month hits revenue.

AED 39
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5 Questions To Ask Before You Sign A Salon Lease
Standalone Guide

5 Questions Before You Sign A Salon Lease

The five clauses to get in writing before you sign — fit-out contribution, exclusivity radius, rent review, exit clause, maintenance split.

AED 39
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The Salon Client Journey Map
Standalone Guide

The Salon Client Journey Map

Every stage of the client journey, from discovery to retention — what should happen, and who owns it.

AED 39
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Is Your Salon Ready To Open A Second Location?
Readiness Check

Is Your Salon Ready For A Second Location?

A 24-point honest readiness check across finance, operations, and team — before you fall in love with a unit.

AED 39
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10 Interview Questions For Hiring A Facial Beautician
Hiring Guide

10 Interview Questions — Facial Beautician

Real questions on skin safety, protocols, and client care, with what to listen for in the answer.

AED 29
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10 Interview Questions For Hiring A Massage Beautician
Hiring Guide

10 Interview Questions — Massage Beautician

Intake discipline, contraindications, and client care — the questions that surface real safety judgment.

AED 29
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10 Interview Questions For Hiring A Front-Of-House Receptionist
Hiring Guide

10 Interview Questions — Front-Of-House

Composure, deposit policy, and client-facing judgment — the front desk hire that protects your numbers.

AED 29
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10 Interview Questions For Hiring A Lash Tech
Hiring Guide

10 Interview Questions — Lash Tech

Retention technique, safety, and patch-testing discipline — what actually predicts a great lash tech.

AED 29
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10 Interview Questions For Hiring A Nail Tech
Hiring Guide

10 Interview Questions — Nail Tech

Hygiene, safety, and technical judgment — the questions that surface sloppy sanitation before it's a liability.

AED 29
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10 Interview Questions For Hiring A Stylist
Hiring Guide

10 Interview Questions — Stylist

How someone actually thinks under real salon pressure — not a portfolio review.

AED 29
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The Win-Back Script
Word-For-Word Script

The Win-Back Script

Three scripts for lapsed clients — recent lapse, long lapse, and your high-value clients — without leading with a discount.

AED 29
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The Price-Increase Conversation Script
Word-For-Word Script

The Price-Increase Conversation Script

How to raise your prices without losing the client — the advance notice, the in-chair conversation, and handling pushback.

AED 29
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Buying Or Selling A Salon
Due-Diligence Checklist

Buying Or Selling A Salon

The real due-diligence checklist from someone who's bought one outright — financials, staff, lease, and brand handover.

AED 49
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KPI Tracker Templates
Working Templates

KPI Tracker Templates

Six real spreadsheet trackers — utilisation, rebooking, retail attach, retention, deposit compliance, and net margin — built from the exact benchmarks Anya tracks every month.

AED 49
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Commission & Comp Structure Templates
Working Templates

Commission & Comp Structure Templates

The exact three comp models running at The Perfect Blend, built into working calculators — salaried, commission, and rent-a-chair, side by side.

AED 49
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Salon Forms & Waivers Pack
Print & Use

Salon Forms & Waivers Pack

Five ready-to-print forms — client consultation, treatment consent, patch test, new client intake, and staff onboarding.

AED 59
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Front Desk & Selling Skills Training
Scripts & Training

Front Desk & Selling Skills Training

Real, word-for-word scripts for rebooking, retail, and price objections — built from fixing Anya's own rebooking rate, not a generic sales course.

AED 89
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Company Property Disclaimer Form
Print & Use

Company Property Disclaimer Form

A customizable one-page form to protect salon equipment issued to staff, with a return log.

AED 39
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Employee Disciplinary Action Form — UAE Edition
HR Template — UAE

Employee Disciplinary Action Form — UAE

Built to Federal Decree-Law No. 33 of 2021, Articles 39, 40 & 44 — the full penalty ladder and required procedure.

AED 39
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Employee Disciplinary Action Form — UK Edition
HR Template — UK

Employee Disciplinary Action Form — UK

Built to the ACAS Code of Practice — investigate, notify, meet, decide, confirm, appeal.

AED 39
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The Loyalty Program Starter Kit
Working Template

The Loyalty Program Starter Kit

A simple three-tier points-and-perks structure that rewards your best clients — without discounting away your margin.

AED 39
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The Service Menu Pricing Calculator
Working Calculator

The Service Menu Pricing Calculator

The break-even math behind every price on your menu — true hourly cost, cost per service, and margin target.

AED 49
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Performance Improvement Plan Template
HR Template

Performance Improvement Plan Template

A structured, documented path back to standard — what "fixed" looks like, by when, and what happens if it isn't.

AED 29
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The 90-Day New Hire Review Template
HR Template

The 90-Day New Hire Review Template

The three checkpoints that decide whether probation ends in confirmation or a clean, early exit — 30, 60 and 90 days.

AED 29
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The No-Show & Cancellation Policy Poster
Print & Use

The No-Show & Cancellation Policy Poster

A front-desk-ready poster stating your deposit and cancellation terms clearly — the exact one displayed at Anya's own salons.

AED 29
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1-Hour 1:1 Zoom Call with Anya
Direct Access

1-Hour 1:1 Zoom Call

One hour, one-on-one, direct with Anya over Zoom. Bring the specific decision you're stuck on.

AED 2,500
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3-Hour 1:1 Strategy Session with Anya
Direct Access

3-Hour 1:1 Strategy Session

Three hours, one sitting — by call or in person in Dubai. For when one hour isn't enough.

AED 6,500
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Done-For-You

"I Want To Open A Salon But Don't Know Where To Start."

The three parts of opening a salon that stall more first-time owners than anything else — licensing, visas, and fit-out — handled directly, not just explained in a playbook.

Licensing & Visas

Trade License, Visas & Compliance

Trade license category and setup, staff visa processing, WPS payroll setup, and the health/civil-defense sign-offs that stall most first openings.

Fit-Out

Fit-Out Planning & Management

Contractor sourcing and quote review, chair/room layout planning, and budget oversight from a real operator who's run five fit-outs, not a design agency guessing at salon workflow.

Price upon application — every salon's setup is different, and this is priced to the real scope, not a flat rate.

Apply Now

Tell Us About Your Salon Plans

Short application. We'll come back with real scope and pricing for what you actually need.

Applications are reviewed individually — you'll hear back directly.